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News, crafts, recipes and more from the New England Confectionery Company (NECCO).


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Store Opening Results!

reveretornadoLast week, we had an extra special opening of our Candy Store. All proceeds from the sales went directly to the Revere Tornado Relief Fund. Fans from all over stopped by and stocked up on their favorite classic NECCO sweets! We were delighted to see that every day of the week was exceptionally busy and filled with visits by NECCO fans of all ages.

At the end of the week, when everything had been totaled up, we ended up raising $4,500!! [That's some serious Sweet Tooth work! ;-) ] We couldn’t be prouder to donate this money to the fund that is working so diligently to help those in need in our community!

For any looking to donate to our Revere community, please head to http://www.reveretornadorelief.org !


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NECCO Store Opening to Benefit Revere Tornado Relief Fund!

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In late July an EF2 tornado ripped through our hometown city of Revere, MA, devastating a large number of businesses and residences. As the likelihood of a tornado hitting our city by the ocean is exceptionally unlikely, many private insurances will not provide complete relief for individuals and businesses who suffered great losses. Total estimated damage is estimated in the millions. Due to the extensive damage caused by the tornado, NECCO will have a special limited opening of the candy store at our headquarters. Proceeds from sales at the store will go to benefit the city’s Revere Tornado Relief Fund. We have been very thankful to have been located in Revere for the past decade and hope to be able to help shoulder the burden that our beloved community is facing as it looks to recover and rebuild.

DATES:           Monday August 18th – Friday August 22nd

LOCATION:           NECCO Headquarters
135 American Legion Highway, Revere, MA

TIME:                        Daily, 10:00 AM – 4:00 PM

If you’re in the area, please stop by to stock up on all your NECCO favorites and help support the Revere community in their recovery. We hope to see you next week! =)

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Mary Jane Turns 100!!

Orginal Mary Jane Plant Paul Revere House Fanuei Hall Boston 1888

In 1914, the legend of Mary Jane began. Inside a small shop that used to be the historic home of Paul Revere in Boston’s North End, the Charles N. Miller Company set forth to create a delicious chewy treat for everyone to enjoy. Taking the name of the creator’s favorite aunt, this treat was sweet from the start, combining the tasty flavor duo of molasses and peanut butter.

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For decades, penny candy shops across the nation have encouraged fans to “use your change for Mary Janes!” So many of NECCO’s fans still share stories about their happy childhood memories taking a few dimes down to the corner shop to indulge on some fresh Mary Janes!

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Soon after her creation, Mary Jane quickly became so beloved by fans that it was common to see her featured in many fun advertisements sent out across the nation.

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Many variations of the classic Mary Jane wrapper appeared over the years as different types of Mary Jane offerings were created.

MJ-Bar-MillerCoFor a period of time, there was even a giant Mary Jane bar – what a deliciously imposing treat! =)

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Also, much to the delight of the sweet tooth of all our fans, Mary Janes  were even covered in delicious milk chocolate for a limited period of time!

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The popularity of this special peanut butter and molasses chew was widespread and passionate, and her sweet influence could be seen popping up in unique places across the country.

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Over the years, the Miller Company tried several variations of the legendary Mary Jane mixture, but none could compare to the original. Also, none of the other treats dreamed up by the Miller Company could match the longstanding success of Mary Jane, which were a favorite for parties, snacks, offices, and anytime you needed something special and sweet!

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n 1990, NECCO purchased the Stark Candy Company, which at the time owned both the Mary Jane and Mary Jane Peanut Butter Kisses lines, both of which have seen tremendous growth with their new home. Every Halloween, trick or treaters across the country look forward to receiving those tasty Peanut Butter Kisses chews packed in their classic orange and black wrappers.

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Though Mary Jane first came to be in 1914, not too much has changed. The gold wrapper with a bold red stripe still packs that same irresistibly delicious original peanut butter and molasses formula today as it did 100 years ago – what a sweet century indeed!

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Sweets & Snacks 2014!

Last week, NECCO appeared at the annual Sweets & Snacks Expo in Chicago with a big, bright booth right in the middle of all action.

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We proudly displayed our brands on the booth’s five towering kiosks, with all packaging variations of the candies spread throughout. (Check out NECCO.com to catch a glimpse of our full product line!)

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As was the case last year, our kiosk that showcased special historical tokens from over the years created quite a buzz with guests. Some of our sweet artifacts on display included original early 20th century NECCO Wafer and Canada Mints packaging and a sales ledger from 1901 as well as a plethora of vintage photographs of our proud milestones. This kiosk, which so wonderfully showcased our passion and innovation over our 167 years of existence, was definitely a fan (and company) favorite.

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Attendees who stopped by even had the opportunity to sample our Junior NECCO Wafers in all three varieties: Assorted, Chocolate and Tropical!

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2014 also marks quite an important date in the life of our beloved Mary Jane, as it is the year she turns 100! To commemorate such an important milestone, we also had special goodie bags to educate attendees about the prominent past of Mary Jane and also her bright future of limitless possibilities for this special chew.

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In addition to our main booth, we also participated in the New Product Showcase, where hundreds of companies have the opportunity to display their exciting new sweet treats. This year we stood out among the rest by showcasing the power of our popular Sweethearts brand and displayed three of its newest variations: Hot & Cool Hearts, Mummy Hearts and Color Your Own Pop Eggs!
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Over 600 domestic and international confectionery and snack companies appeared, filling every corner of the massive McCormick Expo Center with beloved favorites and some seriously sweet innovations. It was a wonderful time to view the best products in the industry and see all of the companies’ hard work come to fruition. There was even an amazing chalk artist on hand at the event to showcase how candy had truly taken over Chicago!

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Overall, with over 600 companies in attendance and tens of thousands of people from the industry in attendance, the Sweets and Snacks Expo was undoubtedly a great experience for NECCO! Until next year, Chicago! Our sweet tooth already can’t wait for Sweets & Snacks 2015!

 


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Color Your Own Sweethearts Coloring Contest Winners!

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This Valentine’s Day, NECCO launched an exciting new product: Color Your Own Sweethearts! This fun new item contained the yummy original Sweethearts flavors of Lemon, Strawberry, Green Apple, Blue Raspberry, Grape, and Orange in a unique new box! The boxes featured cute black and white designs, perfect for little ones to color using their imagination!

Alongside this new launch was a Color Your Own Sweethearts Coloring Contest! Fans ages 5-12, broken down into 3 age categories, submitted photos of their most impressive coloring creations for the chance at some pretty sweet prizes! The Grand Prize winners will receive a $1,000 Savings Bond Certificate and the opportunity to have their own personal phrase appear on a Sweethearts candy for the 2015 Valentine’s Day season! All Runners Up will get a huge NECCO goodie bag filled with a scrumptious mix of NECCO treats!

We couldn’t have been more thrilled about this contest and waited daily in great anticipation for the designs to roll in! It was a fun challenge for our younger fans to turn this:

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Into imaginative creations like this:

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And our team was blown away by both the number of entries and the awesome creativity in each design we received! It was truly a difficult process to pull out the winners from each age group because of the quality of the submissions. In the end, though it was a very tough decision, we were finally able to settle on the winners. Here are the six amazing designs of the Grand Prize Winners and Runners Up!

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This first year for Color Your Own Sweethearts was a blast! We already can’t wait to see all the submissions to the contest next Valentine’s Day!

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