NECCO To Open Store for Easter!



We’re excited to announce a special Easter opening of our Candy Store at our World Headquarters! We will be selling some of our Easter favorites such as Mighty Malts Malted Milk Eggs, PAAS Caramel Filled Eggs, and Dark Chocolate Nonpareils in addition to our beloved classics  like NECCO Wafers, Mary Janes, Sky Bars and Clark Bars!

There will even be a fill your own Easter treat bag candy buffet – the perfect nostalgic surprise for your sweetie’s Easter Basket! [Or special treat for yourself! ;-)]

DATES:                 Monday April 14th – Friday April 18th

LOCATION:            NECCO World Headquarters
135 American Legion Highway, Revere, MA

TIME:                        Daily, 10:00 AM – 4:00 PM

If you’re in the area, make sure to stop by this special limited opening and stock up on all your NECCO favorites! We hope to see you next week! =)


#TBT – Pru Boo 2013!

At NECCO, we love every opportunity we get to attend local events and have fun connecting with our community. On this #ThrowbackThursday, we think back to one of our favorite events that we have appeared recently: the Prudential Center‘s annual “PRU BOO” in Boston! It was a wonderful day where local children are able to come to the huge shopping center in the downtown area of Boston and go trick-or-treating from store to store and have some serious Halloween fun! All benefits from sales of the trick-or-treat bags went directly to benefit local charities that help families and children in need.

The children participating in this amazing event received delicious NECCO sweets in every store! From old favorites like Mary Jane Peanut Butter Kisses to new exciting treats like our Bat Wings and Mummy Hearts, it was no doubt that every sweet tooth was smiling this past October!

In addition to providing candy, NECCO also had the chance to have a Halloween craft table! At this table, we colored cool NECCO designs with all the little princesses and goblins and also made some fun mini pumpkin & ghost crafts with our NECCO Jr. Wafers, where everyone’s imagination went spookily wild! =)

Take a look at some of the fun photos from the 2013 PRU BOO! We can’t wait until this October to have some Halloween fun again!

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NECCO To Open Store for Valentine’s Day

NECCO Candy Store

We’re excited to announce a special Valentine’s Day opening of our Candy Store at our World Headquarters! We will be selling some of our holiday favorites such as Sweethearts, Haviland Thin Mints, and Dark Chocolate Nonpareils in addition to our favorite classics  like NECCO Wafers, Mary Janes, Sky Bars and Clark Bars!

There will even be a fill your own Valentine’s Day treat bag candy buffet – the perfect nostalgic surprise for your sweetie! [Or special treat for yourself! ;-)]

DATES:                 Monday February 10th – Friday February 14th

LOCATION:            NECCO World Headquarters
135 American Legion Highway, Revere, MA

TIME:                        Daily, 10:00 AM – 4:00 PM

If you’re in the area, make sure to stop by this special limited opening and stock up on all your NECCO favorites! We hope to see you this week! =)

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Personalize your Valentine’s Day with Custom Candy from!


Happy New Year everyone! We hope your holidays were filled with love, family, friends and many happy memories! With January comes one of our favorite times of year, Valentine’s Day! We just love to be a part of so many loving gifts and special celebrations with loved ones.

To help you commemorate such a loving and special season, we offer a custom candy service on our website! What better way to surprise your Sweetie than with personalized Sweethearts this Valentine’s Day that include your own special sayings!

To order custom candy from NECCO is a simple process; just follow these steps:

  1. Log onto and click on the personalized candy graphic.
  2. Select either Sweethearts or NECCO Wafers.
  3. Pick the three colors you would like to receive.
  4. Enter up to three phrases on your candy of choice.
  5. Select your quantity in either 1 or 5 pound increments and place your order!


Imagine your own creative phrase, your Sweetie’s name, a special date, or other important personal message on a Sweetheart! It’ll be a touching gift that shows your special someone how important they are to you! Be sure to get your order in on time and get ready for an unforgettable Valentine’s Day with your sweetie!


2013 PRU BOO!


This Sunday, October 27th, NECCO will proudly be appearing at The Shops at the Prudential Center’s annual PRU BOO in Boston!

The PRU BOO is a fun family event where children can trick-or-treat in many of the Prudential Center’s stores, filling up their bags with a great mix of yummy NECCO candies! Trick-or-treat bags are available for a small donation of $4 and all proceeds from the day directly benefit The Home for Little Wanderers charity, an organization whose mission is to ensure the healthy behavioral, emotional, social and educational development and physical well-being of children and families living in at-risk circumstances.

Find out the complete details about this great event on the Prudential Center’s website.

In addition to providing the sweets for trick-or-treating, NECCO is also excited to be participating again in an exciting craft event where we will be making these cute little NECCO Wafer Pumpkins and Mummys!


There will be several other great companies in attendance to participate in the exciting festivities of the day, so if you’re in the Boston area, dress up the kids and head to the Prudential Center for some spooky fun!

NECCO is so proud to sponsor such a wonderful family event for our Boston community and can’t wait to see everyone there on Sunday!

Sweets and Snacks Expo


Last week, NECCO attended the annual Sweets & Snacks Expo in Chicago. In attendance were hundreds of confectionery and snacking companies from across the country and the world. Companies set up booths and exhibited their product lines, helping to educate others in the industry.

In 2013, NECCO debuted a brand new booth that showcased all of their classic candies such as NECCO Wafers, Sweethearts, Sky Bar, Mary Jane, Haviland Thin Mints, Clark Bar, Candy Buttons and more! (Check out for our full product line!) Each towering kiosk highlighted NECCO’s widespread product line and production capabilities.


Also featured within the booth was a display of NECCO’s proud, storied history. With artifacts such as an authentic early 20th century era Clark Bar or a sales ledger from 1901 as well as a plethora of important milestone photographs, the crowd was abuzz when they visited this kiosk. Guests walking by studied the shelves, took photos and pulled others over to take a glance.   This kiosk, which so wonderfully showcased our passion and innovation over our 166 years of existence, was a fan (and company) favorite.


In addition to their display of their classic sweets, NECCO also unveiled three new products which will appear in the upcoming year, including Tropical NECCO Wafers, which has just hit the store shelves!

Attendees were able to sample some of NECCO’s candies as they learned about the extensive history, product line and production capabilities of this classic American candy maker. The Sweets and Snacks Expo was undoubtedly a great experience for all!

Tales from the NECCO Candy Store!


In celebration of Valentine’s Day, from Monday 2/11 until Valentine’s Day on Thursday, we opened our candy store at our World Headquarters in Revere, MA! Guests who visited were able to pick from a great selection of Valentine’s Day favorites, such as the legendary Sweethearts, and also all of our favorite classic everyday sweets such as Clark Bars, Mary Janes and Sky Bars!

There was even a NECCO Wafer Wall! All three kinds of NECCO Wafers were available, Assorted, Chocolate and our newest twist on the classic: Tropical NECCO Wafers, which has new fruity flavors: Strawberry, Mango, Banana, Coconut, Passion Fruit and Lime!


Guests also had the opportunity to create their own mix, choosing from mini items such as Squirrel Nut Zippers, Mint Juleps, Mary Janes, mini Slap Stix, Banana Splits and Jr. Rolls of NECCO Wafers! They could fill a takeout box to with their desired combo of these sweets.

The store was filled with smiles and laughs from customers, especially the children, as they stuffed their boxes to the brim (some had it overflowing!) and bounced from corner to corner in the store gushing over the chance to buy some candy!

candy takeout

We can not thank our awesome fans that came to the Candy Store enough! Everyone had an overwhelmingly positive attitude, sharing stories about their favorite NECCO memories, and all were excited to stock up on their favorite sweets. The NECCO love was abundant, and it made us happy to be able to serve our supportive community!

In fact, many guests left with full shopping bags whose contents looked like this!


We had a wonderful week interacting with our loyal local supporters. In the end, though our week was shortened by the blizzard that was Winter Storm Nemo, we still managed to raise $1000 for Room to Grow!! Take a second to head to their website and find out more about this wonderful organization that is dedicated to enriching the lives of those born into poverty up until three years of age.

The following week we stopped by Room to Grow and dropped off a sweet surprise along with our donation! We’re so excited to be able to assist a group tat is making such a positive impact on our community that we couldn’t resist personalizing some Sweethearts from our new custom candy venture on!


UPDATED: NECCO Candy Store to Open Sunday due to Blizzard!


Despite a strong blizzard headed towards to NECCO today, the candy store will still open, but will be delayed ONE day until Sunday. Hours will still be 10AM-4PM, daily!

Please stop by starting on SUNDAY FEBRUARY 10th and celebrate Valentine’s Day with your favorite sweets!

Stock up on your Valentine’s Day gifts: including Sweethearts and other classic candies, such as Necco Wafers, Clark Bars, Mary Janes and Sky Bars! There will even be a small “make your own mix” candy buffet and exclusive Vanilla Sweethearts which aren’t available in stores!

Don’t miss out!

Dates:               Sunday February 10th–Thursday February 14th

Location:           NECCO World Headquarters
135 American Legion Highway, Revere, MA

Time:                   Daily, 10:00AM – 4:00 PM

NECCO Wafers,  Chocolate NECCO Wafers, Mary Janes, Sky Bar,
Clark Bars, Clark Bites, Candy Buttons, Squirrel Nut Zippers,
Nonpareils, Chocolate Covered Raisins and Peanuts, Sweethearts,
Dazzled Sweethearts, Banana Splits, Mint Juleps, Mighty Malts,
Tropical NECCO Wafers, Haviland Thin Mints

All proceeds from store sales will be donated to Room to Grow, a Boston charity whose mission is to enrich the lives of children born into poverty through their first three years of development. Please stop by and celebrate Valentine’s Day with your favorite childhood sweets!

Likes us on Facebook and follow us on Twitter for updates, photos and more!


Just a small portion of what will be available… be sure to stop by and share this with friends and family!

Have a SWEET Black Friday! =)

Can you believe it’s Thanksgiving already? And before we know it, we’ll be rushing around picking up everything we need for the holidays. Many of us venture out the day after Thanksgiving, a day affectionately known as Black Friday, and try to scoop up as many gifting deals as possible. At NECCO, we couldn’t resist jumping in on the fun! In fact, we might be having the SWEETest Black Friday of them all!

We all know since it’s November that we have to deal with the biting cold, especially in the early hours of Black Friday as we repeatedly rush from the car to the store and to every subsequent shop. [Unless you're lucky to be in one of the warmer states, of course! =) ] To help deal with the temperature, we often imagine ourselves some where warmer and perhaps, even Tropical. ;-)

That’s why this Black Friday, on Twitter,  we will be giving away FIVE cases (24 rolls in each one) of our newest, soon-to-be released candy: Tropical NECCO Wafers! It’s a bold and refreshing twist on our classic Assorted Wafers! The flavors included are Passion Fruit, Strawberry, Mango, Banana, Lime, and Coconut!

On our Twitter account @neccowafers ( we will be hosting 5 random drawings, so be sure to check back to our Twitter account. You must be one of our followers to enter and be eligible to win. We will have 5 Drawing Periods and at the beginning minute of each hour, we will Tweet a message that you simply must ReTweet to be eligible for the giveaway!

The Drawing Periods (All times are Eastern Standard Time)

  •  6:00 AM – 7:00 AM
  • 8:00 AM – 9:00 AM
  • 10:00 AM – 11:00 AM
  • 12:00 PM – 1:00 PM
  • 2:00 PM – 3:00 PM

Remember: Follow us @neccowafers, watch for our Tweet at the beginning of each Drawing Period, Retweet to enter, then get ready to forget the long lines at the store and the cold and experience a refreshing #TropicalChristmas! =)

Find the full Rules, Terms & Conditions here.

EMARC Tucker Gala

Monday evening, NECCO had the pleasure of appearing as one of the select few vendors at EMARC’s  18th Annual Tucker Gala held at the lovely Peabody Marriot!  EMARC is a wonderful charity organization which provides programs and support to both people  with developmental disabilities and also their families. They strive to empower these individuals and help them build better lives.

We were extremely fortunate to have been invited to have a table right outside the ballroom at the event. Alongside many other local Massachusetts companies, we served treats to all of the wonderful attendees throughout the evening.

We brought a mix of our many candies, from Sky Bar to Slap Stix to NECCO Wafers and most everything in between! Throughout the night, the guests shared wonderful stories about their lifetime experiences with NECCO candies. It was a pleasure to be greeted frequently with bright smiles and happy memories!

While we reminded guests that we  proudly still make all of their childhood favorites like Mary Janes and Candy Buttons, we also took this time to introduce some new NECCO initiatives!

To satisfy each attendee’s sweet tooth, we brought along one of our newest candies: Tropical NECCO Wafers. It was so great to see the excitement that the not-yet-released candy created as guests reacted to the bold, fruity flavors. We even had several repeat customers come back to our table for a second [and third ;-) ] sample! We cannot wait for all of our fans to get to try them soon!

In addition to our Tropical NECCO Wafers, we also brought along some samples of our classic assorted NECCO Wafers and Sweethearts… but with a catch. =) These particular candies had some extra special text printed on them, such as “Tucker Gala” and “Emarc,” to display our newest venture: customized candies!!  In one week, on November 12th, we will be launching a new web-store exclusively for customizing NECCO Wafers and Sweethearts with both print and some imagery: a perfect gift for so many occasions. More info will be released soon; we are very excited!

Again, we were so happy to participate in EMARC’s Tucker Gala, a time honored tradition which benefits such a wonderful organization that positively impacts our community through its hard work and caring initiatives. We are fortunate to have a relationship with this organization, and we are looking forward to the future!